NOMINATE / Gift It Forward


Would you like to nominate someone you know to
receive a surprise care package from us, paid for by
someone else? 

Our Gift It Forward project has been running since
March 2020 and celebrates the kindness of strangers...
we match up donated Gift It Forward vouchers with 
nominated people!

When the pandemic first hit, we realised that, between
them, our parents had worked over a hundred years of
service to the NHS, delivering babies, working in blood
donor centres, surgeries, psychiatric units, care homes,
pathology labs... That's a whole century. We wanted to do
something to recognise the huge emotional and mental
toll of the pandemic, to offer respite and show care to
people, especially those who didn't have much spare time
or energy or money for self care. 

Whenever someone buys a Gift It Forward voucher,
we use the money to send a care package
to someone who's been nominated to receive one. 
You can nominate anyone - whatever their circumstances.
It's our way of celebrating the ripple effect of kindness
and care. 

Each nominee will receive a selection of our bestselling
products + a playlist + an uplifting message, in a 
beautifully-wrapped care package. A proper surprise treat.
We have a list of people who've been nominated and we
post out the care packages as we receive donations.


If you'd like to nominate someone, just send us a message to

What we need to know:

- your name (so we can let your friend know who
nominated them)
- your friend's full name and postal address
- a couple of lines about the kind of thing they might like,
alongside any allergies they may have, so we can make sure
it's full of things they'll love and use.

We'll email you back to confirm your nomination
(please allow up to 48 hours for us to reply at this busy time
of year), and will let you know once it's your friend's turn to
receive the care package! Gift It Forward is one of our
favourite parts of what we do.

Thanks so much for taking part!

Stevie & Nadia x